Advertising your business without knowing your audience is like throwing money into the wind, you might get lucky, but most of it goes to waste. Your target audience is the specific group of people most likely to buy your product or service. After you finish reading we have added a free downloadable sheet to…
Discover what makes a brand more than just a logo. Learn how visual identity, brand voice, and customer experience shape perception, build trust, and drive business growth for small businesses and social media managers.
Why should your business be on social media? What is the point of committing serious time, energy, and resources into it? Well you need to choose your specific goals with your social media marketing.
When most people think about social media, they immediately think of advertising, running posts or ads to get more leads. But is that really the purpose for you business?